Privacy Policy
Last updated: April 2026
1. Introduction
This privacy policy explains how Wanderpaw collects, uses and protects your personal data when you visit our website or place an order. We are the data controller for the information described below.
2. Data We Collect
We collect: contact details you provide (email, shipping address), order details, pet photos you upload to generate artwork, and limited technical data such as IP address and browser information for security and analytics.
3. How We Use Your Data
We use your data to: process and deliver your order, generate your artwork, send transactional emails (order confirmation, shipping updates), provide customer support, and improve and secure our service.
4. Legal Basis
We process your data on the basis of: contract (to fulfil your order), legitimate interests (to operate and secure the service), and consent (where required, for example for optional communications or gallery features).
5. Sharing With Third Parties
We share data only with the providers needed to run the service: our payment processor (Stripe), our print and fulfilment partner (Gelato), our hosting and database provider, our email provider, and our AI image-generation provider. These providers process data on our behalf under appropriate safeguards.
6. Data Retention
We retain order and account data for as long as needed to fulfil our legal, accounting and support obligations. Uploaded pet photos are retained for the time needed to produce and re-deliver your artwork, then deleted on a rolling schedule.
7. Cookies
We use a small number of essential cookies (for example to remember your language preference) and may use limited analytics cookies. You can control cookies via your browser settings.
8. Your Rights
Subject to applicable law (including UK GDPR and EU GDPR), you have the right to access, correct, delete, restrict, export, or object to processing of your personal data, and to withdraw consent. To exercise these rights, contact us at the address below.
9. Security
We use industry-standard technical and organisational measures to protect your data, including encrypted connections and access controls. No system is perfectly secure, but we work to keep your data safe.
10. Contact
Questions or requests about your data? Contact us at hello@wanderpaw.art.